WHP Workshop Flyers

8.5 x 11"

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While working for the Wellness and Health Promotion office at Seattle University, graphic designers were tasked with recreating and newly designing the workshop flyers for workshops that would be taking place during the 2024–2025 academic year. With all the designs I created, I collaborated and communicated a lot with our other graphic designer with the goal of brand consistency in mind. Moreover, we aimed to create a new and refreshed brand image that would be recognizable around campus and the designs looked stylistically similar. Creating a new and refreshed brand style for the WHP helped rebrand the office's image into one consistent style that would also be very recognizable. Additionally, as a small graphic design team of two, we thought it would be best to use animals and other non-human graphics in designs. This decision was made based on the constraints of our office's brand style guide, having to avoid depicting people of specific gender identities, body types, etc. The reason we were required to avoid including those depictions was to avoid biases and discriminatory designs that would be only marketed to a specific gender and identity. There is a lot of stigmatizations around mental and physical health, among other wellness topics, but one of the main goals of WHP was to destigmatize all educational topics around health, especially ones that have long gendered histories. For example, for sexual health educational campaigns colors such as red and pink should be avoided due to red's association with violence and domestic abuse and pink's association with femininity. Those colors and other design elements are avoided to destigmatize sexual health education and ties to the topic being only for people of female identity.

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Students in Recovery Social

(8.5 x 11", 1920 x 1080 px, 1080 x 1080 px)

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This event was all about reaching out and building community for people a part of Seattle University that are in recovery from any substance usage. The entire event is meant to build bridges and work to help attendants understand and realize they are not alone in their struggles and problems. Moreover, nobody has to be alone in their struggles and their recovery can be aided by help from others.

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So, when discussing with the organizer of the event I was tasked with creating some kind of imagery that represented both outreach and growth with the people in recovery. After much discussion around what the imagery should look like, I came up with the concept to have little figures of human-like succulents that would be building their community on puzzle piece-shaped lands. So, the focal imagery I decided would be these figures in their own land and community of growth and support while one of the figures on this land is out reaching to add another member to their group. The figure that is connecting to this community of support has their puzzle piece of land that is withered and brown but becoming greener the closer they get to connecting with others. The colors were chosen to depict a calmness with a subtle warm tone paired with the other earth tones to represent a feeling of growth we often associate with the Earth. 

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Peer-to-Peer Chat (8.5 x 11", 1920 x 1080 px, 1080 x 1080 px,  24 x 36", 4.5 x 5", table tent)

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Peer-to-Peer Chat is a program at Seattle University's Wellness and Health Promotion that offers students an opportunity to talk with any of the office's peer health educators. Peer-to-Peer Chat is a rebrand I worked on that used to be called "Reserve a Rant." When working on this project with one of the peer health educators they requested that I create a refreshed design. Moreover, they only requested that I use Disney's Inside Out characters to include in my design. However, I knew I could do better than just use Disney character images from the internet and put them into a design. So, I created original artwork for this project to truly rebrand this program. Like Inside Out, I created 5 different designs with 5 different chipmunks expressing different emotions. The chipmunks depict joy, sadness, disgust, anger, and fear. Moreover, I designed the backgrounds of each chipmunk to have an originally made flower background that helps depict the emotion of the chipmunk. For example, the chipmunk that represents joy has sunflowers that move in an upward and uplifting direction. The design with disgust being depicted includes green calla lilies that wrap around similar to someone closing themselves off in disgust. I used the chipmunk for this design specifically to create a more fun and approachable feeling towards this WHP program with the hopes that more students will use it.